5 Game-Changing Ecommerce Trends in 2022

5 Game-Changing Ecommerce Trends in 2022

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1. Voice search for shopping

Whether you’re at home, in the office or practically anywhere, simply speaking to any of your voice-enabled gadgets makes things a whole lot easier. It’s no wonder why voice-search AIs like Apple’s Siri, Amazon’s Alexa and Google’s Assistant are tapping into it. For ecommerce-business owners, this creates an opportunity to employ voice-

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1. Voice search for shopping

search-optimization strategies to rank for keywords and phrases that perfectly suit voice-search queries.

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2. Demand for personalized products

It’s almost impossible to fully satisfy a customer — and having him or her sort through multiple categories doesn’t exactly solve the issue. However, personalizing the product makes a difference in customer satisfaction due to customers’ exclusivity when purchasing. In exchange for this, 22% of consumers are ready to share their data.

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2. Demand for personalized products

More brands are adopting this practice, and in 2022, most ecommerce businesses will do the same as personalization makes customers’ shopping experience easier and strengthens brand loyalty.

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3. Customer-service management with chatbots

The advancement of chatbots in the past few years simplifies the way customer service runs. Integrating chatbots into your customer service is the best move you can make now, as they can perform many different tasks: - Collecting feedback from surveys. - Answering frequently asked questions (FAQ).

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3. Customer-service management with chatbots

-Suggesting product recommendations. Informing about current sale offerings.   All of these tasks can facilitate faster, more accessible communication with thousands of customers at once, each with personalized responses according to the customer’s queries.

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4. Augmented and virtual reality for shopping

Augmented and virtual reality (AR/VR) fills this gap by showing you what the product looks like in real life and how it’ll fit into your everyday lifestyle.  This gives consumers the confidence to make smart buying decisions. Around 71% of consumers agree they'll shop more often from ecommerce brands that use VR. 

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5. Omnichannel selling

Expanding your reach to social-media platforms and major online-retail websites like Amazon, eBay and Etsy puts you directly in front of your potential customers. This trend is the key driving point for major companies like Amazon, with 52% of units sold on its website coming from third-party sellers. To maximize this opportunity for your 

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5. Omnichannel selling

ecommerce business, start pushing into new markets to attract a broader audience.

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